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India's sharpest advertising and marketing intelligence — updated daily on copywithkunal.com India's sharpest advertising and marketing intelligence — updated daily on copywithkunal.com
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Agency News

Kareena Kapoor Khan Backs Fizzy Goblet with Strategic Investment

Kareena Kapoor Khan has invested in Fizzy Goblet, strengthening a decade-long association as the homegrown fashion brand accelerates retail expansion and global ambitions.

08 Jul 2026 · 1 min read
Agency News

GEPL Taps Celebrity and Creator Power

JetSynthesys has added Sonu Nigam and gaming creator Scout as GEPL team owners, strengthening the league's entertainment and creator-led growth strategy.

08 Jul 2026 · 1 min read
Agency News

Tata Play Binge Strengthens Regional Streaming Strategy with ETV

Tata Play Binge has added ETV Win to its aggregation platform, expanding Telugu-language entertainment and reinforcing the growing importance of regional streaming ecosystems.

08 Jul 2026 · 1 min read
Agency News

Kunal Kapoor Enters Digital Health with MetaGO

Actor-entrepreneur Kunal Kapoor has launched MetaGO, a doctor-led metabolic health platform focused on obesity management through diagnostics, structured medical care and long-term support.

08 Jul 2026 · 1 min read
Agency News

WTF Doubles Down on Creative Services with BTG Buy

WTF acquires creative agency BTG, expanding its brand solutions portfolio after One Hand Clap and strengthening its ambition to build an integrated media and marketing ecosystem.

07 Jul 2026 · 1 min read
Agency News

NDTV World Eyes Global Ad Growth with Strategic UAE Sales Partnership

NDTV partners with UAE-based Integrated Advertising Services to expand global advertising sales, strengthening NDTV World's commercial reach across key international markets and diaspora audiences.

07 Jul 2026 · 1 min read
Agency News

HarperCollins India Bets on Executive Leadership with Deal for Rajiv Bakshi’s Debut Book

HarperCollins India acquires worldwide rights to Rajiv Bakshi's debut leadership book, signalling growing demand for globally relevant business thinking from Indian corporate leaders.

07 Jul 2026 · 1 min read
Agency News

Sony LIV Tamil Teams Up with Samantha

Sony LIV Tamil partners with Samantha for a new collaboration, signalling a content-led strategy to deepen regional engagement and strengthen its premium streaming proposition.

06 Jul 2026 · 1 min read
Agency News

Estilocus Bets on Fahadh Faasil to Power Its Pan-India Menswear Ambitions

Estilocus names Fahadh Faasil as brand ambassador, leveraging the actor's understated appeal to accelerate national expansion and strengthen its premium menswear positioning.

06 Jul 2026 · 1 min read
Agency News

Fire-Boltt Enters Smartphone Arena with ‘boltt’, Targeting India’s Value Segment

Fire-Boltt is expanding beyond wearables with its new smartphone brand boltt, betting on affordable 4G and 5G devices to strengthen its consumer technology ecosystem.

03 Jul 2026 · 1 min read
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