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India's sharpest advertising and marketing intelligence — updated daily on copywithkunal.com India's sharpest advertising and marketing intelligence — updated daily on copywithkunal.com
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Agency News

vivo Sends Its Biggest Stars Home for the Festive Season

vivo India's V80 festive campaign follows Sidharth Malhotra and Kiara Advani on their journey home, using the phone's camera to capture and share everyday moments.

09 Oct 2026 · 1 min read
Agency News

Varun Dhawan Plants a Stake in Biofortified Food

Varun Dhawan invests in Better Nutrition and becomes brand ambassador, turning his farm biofortified to promote staples with up to twice the iron, zinc and micronutrients.

09 Oct 2026 · 1 min read
Agency News

Welspun Turns Household Hassles Into Hit Drama

Welspun's 'Itna Drama Kyun?' campaign, starring Vidya Balan, uses cinematic humour to spotlight QuikDry Towels and Bedsheets, showing how small product differences simplify everyday home life.

09 Oct 2026 · 1 min read
Agency News

AuraCam Lights Up Navratri With a Ritual-First Film

AuraCam's 'Shubh Shuruat' film celebrates Navratri rituals, showing camphor in puja, aarti and home cleansing, presenting timeless traditions through a contemporary lens for today's audiences.

09 Oct 2026 · 1 min read
Agency News

Nihar Shanti Amla Turns Hair Oil Into a Helpful AI Friend

Nihar Shanti Amla launches 'Shanti Se Poocho', a WhatsApp-based AI companion offering women guidance on education, entrepreneurship and haircare, reimagining the brand as a trusted everyday support.

09 Oct 2026 · 1 min read
Agency News

UNIQLO Pairs Bollywood Style With Cricket Grit to Warm Up Winter

UNIQLO's new Fleece campaign teams Kriti Sanon and Jasprit Bumrah, showing six styles across home, outing and active routines under its LifeWear philosophy.

09 Oct 2026 · 1 min read
Agency News

Cetaphil Makes the Skin Barrier the Star of Every Routine

Cetaphil's 'Skin Barrier Strong. Toh Skincare Routine On' campaign promotes daily moisturisation across four products, including the new Daily Hydrating Lotion for combination to oily skin.

08 Oct 2026 · 1 min read
Agency News

Mivi Ends the Debate With Its First 5G Smartphone

Mivi enters the 5G smartphone market with One 5G and 'No Debate. Just Mivi One', signalling a broader portfolio and an indigenous phone next year.

08 Oct 2026 · 1 min read
Agency News

Nikon India Hands Creators a Cinematic Lens

Nikon India's 'The Creator's Cut' campaign spotlights the Nikon ZR and four festive films, backing a wider creator strategy with programmes and Experience Zones nationwide.

08 Oct 2026 · 1 min read
Agency News

Amazon Ads Brings Click-Style Action to Prime Video

Amazon Ads launches Interactive Video Ads and Pause Ads on Prime Video India, letting viewers act on ads with a remote just as festive shopping begins.

08 Oct 2026 · 1 min read
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