Zepto is reportedly seeking to raise up to $837 million through an initial public offering, marking a significant step in the evolution of India’s quick commerce sector.
JioHotstar says the ICC Men’s T20 World Cup 2026 final delivered 72.5 million peak concurrent streams, while the platform reached 451 million average monthly active users.
Loudest.in has introduced a ‘40 Under 40’ initiative to recognise emerging professionals shaping India's music industry
Forget chocolate. The real FMCG war is happening in the ₹1 candy jar on your kirana counter. Inside India's ₹5,200 crore sugar confectionery market — hard-boiled candy, jellies, gums, eclairs, and soft mints — the five categories that feed a billion impulse purchases a day.
JioStar is emerging as a significant contender in India’s advertising ecosystem, aiming to compete with Google and Meta on revenue scale.
WARC’s 2026 Effective 100 ranking places Unilever at No.1 among advertisers, Omnicom as the top network, and a Dove campaign as the most effective globally.
Google has secured a co-presenting sponsorship for IPL 2026 with clauses that restrict competing AI brands from similar visibility.
India now has over 40 OTT platforms competing for advertiser budgets, but meaningful advertising scale is concentrated in four — JioCinema, Hotstar, Amazon Prime Video, and YouTube.
India's CTV audience grew 85% in 2025 to 129 million users. Advertisers are following the eyeballs — and the implications for media planning are enormous.